Fast, strategic, and a whole lot tighter.
One or Two Week Groove is a focused website refresh for businesses that already have a site, but need it to look sharper, read clearer, and convert better. Without stepping into full rebuild territory.
A rapid refresh build
For the site that has decent bones and real potential, with just enough chaos to be getting in its own way. We keep what’s working, fix what’s not, and give the whole thing smarter rhythm.
a One or Two Week Groove
is for you if:
You need a sharper homepage, cleaner CTAs, and better hierarchy.
Your site isn’t a disaster, but it’s dated, scattered, or visually uneven.
You want a meaningful upgrade without going full rebrand.
*If your site is deeply off-brand or structurally messy, House Lights Up is probably the better fit.
What
you get
is the tighter, smarter version of your site → without the drag of a full rebuild.
A focused one or two-week build window blocked for your project.
Key pages refreshed or rebuilt, usually your homepage plus core support pages like About, FAQ, Services, or Contact.
A pre-agreed punch list of updates and improvements so we’re not improvising in the middle of the sprint.
Sharper homepage hierarchy, stronger layout decisions, and clearer CTAs for conversion.
Designed placements for testimonials, social proof, and the details that make a site feel more trustworthy.
Technical SEO tune-up: meta tags, alt text, headings, and structure where needed.
Mobile-responsive, fast-loading updates.
One round of revisions and 30 days of post-launch support
How it works
We move fast, but not blindly. Before anything gets touched, we lock scope, align priorities, and make sure the one- or two-week window is doing the highest-value work first.
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We make sure this is the right scope, then lock your two-week window with a deposit.
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Before the build starts, we clarify priorities, gather assets, and agree on the exact pages and fixes we’re tackling.
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We rebuild the key pieces with better hierarchy, cleaner visuals, and a much stronger sense of direction.
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We tighten the details, test the updated site, launch the changes, and give you a light backend walkthrough if needed.
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You get 14 days of post-launch support for light follow-up questions and tweaks.
Timeline & Investment
Site refreshes run over one or two dedicated project weeks, pre-scheduled in advance.
Starting at $2700
Payment plans are available, and a deposit holds your slot.
1-2 Week Groove
FAQs
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More than you'd expect. Refreshed styling, content cleanup, SEO tune-up, the works. The secret is the container: one project, my full attention, zero committee meetings. Sprints move fast because nothing else is allowed in the room.
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If your site's bones are good and the surface is what's wrong, that's a Groove. If the structure, platform, or whole strategy is the problem, you're looking at House Lights Up or The Great Escape. Genuinely unsure? That's exactly what the Fit Call is for, and I'll tell you straight.
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An honest, complete intake form. After that, fast answers. A Groove moves quickly, so I need you reachable for approvals... think 15 to 30 minutes a day, not your whole calendar.
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Yes, and please send it over. An AI draft tells me how you think about your business, and that's extremely useful raw material.
What it becomes is a different story. I'll keep what's true, cut what's generic, and design what AI can't. Think of your draft as the demo tape, and the Groove as the mastered studio version.
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New logos, full rebrands, platform migrations, and copywriting from scratch. Those are different animals with their own containers that we can certainly discuss booking and building.
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It happens. I'll flag it immediately and we decide together: park it for later or scope it as its own project. The sprint stays on track either way.
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If you're on Squarespace or one of the modern builders, almost certainly. Two exceptions: WordPress and Shopify. I don't work inside those... I help people leave them. If that's where your site lives, The Great Escape is your service, and the exit sign is already lit.
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One focused week starts at $2,700. Two weeks starts at $5,100, for sites that need the deeper remix. We'll size it together on the Fit Call, and you'll know your exact number before anything kicks off.
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You can expect one round of revisions and 30 days of post-launch support for anything that wobbles.
Not sure if this is the right fit?
Let’s talk through your goals and figure out whether Groove, House Lights Up, or something smaller makes the most sense.
